Our Services
For the Growth or Scale-up Phase
The business lifecycle is all about peaks and troughs…
Services
We are here to help you
The business lifecycle is all about peaks and troughs and at some point, you will come up against barriers that will require a different approach to transition you to the next phase of your business’s development.
You have got traction and you are driving revenue but to grow you need to build infrastructure, develop the team and really go after the target audience with an aggressive marketing campaign. This is going to take investment.
The process of getting ready to approach investors can be many things: tedious, exciting, terrifying, educational. But most of all, it’s distracting and time consuming. Of course, raising money is vital, but it’s even more important for you to focus on continuing to build your business, your team, your products and services, and your customers (you know, those people who actually pay you for what you do).
The process of raising capital always takes longer than you think and can eat up the better part of a year of your life. But most entrepreneurs can’t afford to take their focus away from their company for that long.
That’s where we come in. We can act as an objective partner who can save you a lot of time, helping with things like strategy development, market research and analysis, competitor research and analysis, business plan and investment memorandum preparation, financial analysis and forecasting, presentation materials, and developing a business execution strategy.
Each entrepreneur’s situation is different, but there are a number of ways we can support you. You may be at the very beginning of your fund-raising journey or have a fully formed strategy and now you are looking to secure investment. In all cases we always “seek first to understand” we just need to talk you through your current situation before we can identify how we can really help you and of course what that might cost.
But, remember it costs nothing to talk to us.
Mentoring and general business advice
Being a founder can be very lonely, very few people will truly understand what you are going through. We have been there and just having someone who understands to talk to can make all the difference.
Feasibility studies and commercial intelligence gathering
Before you go all out to secure investment it is a good idea to independently assess the ongoing commercial viability of your business along with its scalability. Investors want to know if they are going to get a solid return.
Business modelling
We have developed a recipe for creating sustainable business models. A business has a model which might not be seen but it can be felt and visualised. The model demonstrates how the business creates value, sells the value, sustains itself and grows.
Financial modelling
Knowing your numbers is a core skill any founder needs to develop, but accurate financial modelling is a niche skill that few have the capability to master. A financial model is your business plan in numbers, it needs to be realistic and deliverable, but ambitious enough to be attractive to potential investors. A robust financial model provides a baseline against which you can monitor and measure your progress.
Business execution planning
Creation of business does not happen through chance, but through flexible, workable and actionable plans. Plans that respond to external changes, influence what can be influenced and learn from both failure and success. Your business execution plans are like the rudder of a ship – they help to steer you in the direction you want to go.
Investor relations
When it comes to finding your investors, we can help you prepare to become investment ready. We will help you develop your ‘data-room’ and suite of the documents you will require like investment memorandums and pitch decks. You will always be the best person to find investors and we will show you how, but where possible we will promote you to our network of potential investors as they trust a relationship built over many years and personal introduction over a cold call.
Documented business processes and standard operating procedures
If you don’t develop a methodical way to deal with the inevitable issues of doing business early on, each time you tackle a challenge you’ll be reinventing the wheel.
Process isn’t only important because it allows you to efficiently and effectively tackle business issues, it’s also crucial because the methods you put in place can help guide the overall direction your business is taking.
Team building
Any successful business that grows will require a team of resources that can execute. We can help to build your resource requirement and organisational structure. In many cases you don’t need to employ, you just need access to outsourced resource. For example, outsourced financial direction.
Process
Try Our Unique Process
Research & Analysis
Our core principle is to “seek first to understand”, we gather valuable commercial intelligence to ensure effective delivery making recommendations based on fact, not fiction.
Roadmap planning
Planning is at the core of everything we do. We take time to map out in detail every task that will be required and communicate the roadmap to ensure transparent understanding.
Execute & Monitor
We practice what we preach. We execute our plans and monitor, measure and report our progress against the plan. This ensures we deliver the value we have mapped out and everyone is aware of what is going on.
Rates
Flexible Pricing Models For Every Need
We believe in total transparency and fairness when it comes to our pricing models. We have designed them to be flexible and affordable. We offer a host of services, catered to minimising the burn impact on scale-ups whilst offering a complete set of resources spanning from initial strategy to implementation and execution.
We are a time-based service and so offer options. You may prefer to be charged by the hour, alternatively we have fixed price options for much of our work regardless of how much time is spent on the task. We are able to “bundle” services together to give one fixed fee for a scope of work providing greater savings or best value of all we can agree a monthly retention where services are billed as a flat fee per month for access to all resources, network and services provided (fair usage applies) giving peace of mind & fixed transparent costs.
Finally, we also offer a success only fee element as a small percentage of funds raised.
All rates quoted are plus vat.
Hourly Rate For infrequent and on demand work
- For Consulting, Advising and Mentoring
Bundles
- Example Bundle
- Feasibility Study, Business Modelling, Financial Modelling, Investment Memorandum and Pitch Deck
Success Fee
- For the fundraising element of a project we work with a success only fee chargeable when an investment round is completed
Fixed Price Options
- We agree a fixed price in advance for scopes of work like Document Reviews, Feasibility Studies, Business Planning and Investment Documents
Monthly Retention
- As an outsourced resource we can become part of your team and provide access to all the systems and resources at our disposal for one fixed monthly fee and an agreed contract term.
Get In Touch
WINDSOR SWAN
KEMP HOUSE. 152 – 160 CITY ROAD. LONDON. EC1V 2NX. UNITED KINGDOM
+44 (0) 208 720 7239
INFO@WINDSORSWAN.COM